{"id":4441,"date":"2023-02-28T13:55:00","date_gmt":"2023-02-28T16:55:00","guid":{"rendered":"https:\/\/volix.com.br\/which-companies-already-use-machine-learning-in-their-demand-forecasting-models\/"},"modified":"2025-05-21T15:34:07","modified_gmt":"2025-05-21T18:34:07","slug":"which-companies-already-use-machine-learning-in-their-demand-forecasting-models","status":"publish","type":"post","link":"https:\/\/volix.com.br\/en\/which-companies-already-use-machine-learning-in-their-demand-forecasting-models\/","title":{"rendered":"Which companies already use Machine Learning in their demand forecasting models?"},"content":{"rendered":"\n<p>Companies with the highest level of maturity in pricing use artificial intelligence to ensure that their prices are always at optimum points.<\/p>\n\n<p>One of the most widely used tools is algorithmic pricing (AP), which is able to combine a wide variety of metrics to determine the price of each product\/service. Our recommendation is to develop your own algorithm, ensuring that all the characteristics that are important to your company are taken into account.  <br\/> <br\/>The algorithms used in algorithmic pricing are generally created by combining machine learning and other data analysis techniques in order to identify patterns and predict changes in the market. A major benefit is the possibility of studying large data sets, ensuring that all available information is used in favor of revenue and profitability.<br\/> <br\/>Some of the most common PA applications are:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Personalized offers by customer cluster, taking into account preferences, purchase history and geographical location.<\/li>\n\n\n\n<li>Automatic price adjustment, taking into account changes in demand, stock levels and competitor pricing.<\/li>\n\n\n\n<li>Inclusion of new attributes in the pricing method, such as holiday opportunities, seasonality, among other factors;<\/li>\n\n\n\n<li>Among many other applications.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Companies with the highest level of maturity in pricing use artificial intelligence to ensure that their prices are always at optimum points. One of the most widely used tools is algorithmic pricing (AP), which is able to combine a wide variety of metrics to determine the price of each product\/service. Our recommendation is to develop [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4401,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[57],"tags":[],"class_list":["post-4441","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-machine-learning"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Which companies already use Machine Learning in their demand forecasting models? - Volix<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/volix.com.br\/en\/which-companies-already-use-machine-learning-in-their-demand-forecasting-models\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Which companies already use Machine Learning in their demand forecasting models? - Volix\" \/>\n<meta property=\"og:description\" content=\"Companies with the highest level of maturity in pricing use artificial intelligence to ensure that their prices are always at optimum points. One of the most widely used tools is algorithmic pricing (AP), which is able to combine a wide variety of metrics to determine the price of each product\/service. Our recommendation is to develop [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/volix.com.br\/en\/which-companies-already-use-machine-learning-in-their-demand-forecasting-models\/\" \/>\n<meta property=\"og:site_name\" content=\"Volix\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-28T16:55:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-21T18:34:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/volix.com.br\/wp-content\/uploads\/2023\/02\/Captura-de-Tela-2025-03-13-as-16.50.53.png\" \/>\n\t<meta property=\"og:image:width\" content=\"766\" \/>\n\t<meta property=\"og:image:height\" content=\"397\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"rafael\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"rafael\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/volix.com.br\/en\/which-companies-already-use-machine-learning-in-their-demand-forecasting-models\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/volix.com.br\/en\/which-companies-already-use-machine-learning-in-their-demand-forecasting-models\/\"},\"author\":{\"name\":\"rafael\",\"@id\":\"https:\/\/volix.com.br\/en\/#\/schema\/person\/d61354aad6345c07baf7ee8dc78a5853\"},\"headline\":\"Which companies already use Machine Learning in their demand forecasting models?\",\"datePublished\":\"2023-02-28T16:55:00+00:00\",\"dateModified\":\"2025-05-21T18:34:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/volix.com.br\/en\/which-companies-already-use-machine-learning-in-their-demand-forecasting-models\/\"},\"wordCount\":194,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/volix.com.br\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/volix.com.br\/en\/which-companies-already-use-machine-learning-in-their-demand-forecasting-models\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/volix.com.br\/wp-content\/uploads\/2023\/02\/Captura-de-Tela-2025-03-13-as-16.50.53.png\",\"articleSection\":[\"Machine Learning\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/volix.com.br\/en\/which-companies-already-use-machine-learning-in-their-demand-forecasting-models\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/volix.com.br\/en\/which-companies-already-use-machine-learning-in-their-demand-forecasting-models\/\",\"url\":\"https:\/\/volix.com.br\/en\/which-companies-already-use-machine-learning-in-their-demand-forecasting-models\/\",\"name\":\"Which companies already use Machine Learning in their demand forecasting models? 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